MBA - Business Analytics & AI

About

The MBA in Business Analytics and Artificial Intelligence at Pimpri Chinchwad University (PCU) is a cutting-edge program designed to address the growing demand for data-driven decision-making and intelligent automation across industries. Recognized among the top MBA courses in emerging technologies, this specialized program equips students with advanced analytical skills and expertise in AI technologies to transform business operations and drive strategic growth. ‌

Our curriculum is uniquely structured to blend core management principles with advanced topics in machine learning, deep learning, predictive analytics, threat intelligence and cyber defense, and artificial intelligence application in management. This MBA is ideal for aspiring professionals who aim to lead in the digital economy, leveraging data insights and AI innovations for sustainable business success. ‌

Located in the vibrant academic environment of Pune, PCU’s School of Management stands as one of the top MBA colleges in Pune, committed to academic excellence and industry relevance. Our program in Business Analytics and AI emphasizes practical learning through real-world projects, internships, and hands-on experience with modern tools and platforms used in the industry today. ‌‌

Preamble

The business world has changed significantly in the past few decades. The pace at which technology has evolved is unheard and unseen. The fourth industrial revolution is bringing advanced robotics and autonomous transport, artificial intelligence (AI) and machine learning, advanced materials and biotechnology. For instance, AI will almost certainly automate some jobs, particularly those that rely on assembly lines or data collection. The mobile internet and cloud technology are already impacting the business world to a larger extent. What is certain is that the future managers will need to align their skillset to keep pace in this VUCA world. It is therefore imperative for management education to meet the challenges of rapid changing times and technologies.

In this fast disruptive digital economy and VUCA world, high-quality management education is essential for India. Use of technology is one of the powerful ways to enhance the students’ ability to meet the ever- changing requirements of the corporate world and society. MBA students be equipped to work across time zones, languages, and cultures. Employability, innovation, theory to practice connectedness are the central focus of MBA curriculum design and development. The core curriculum is designed to give students an in-depth mastery of the academic disciplines and applied functional areas necessary toevery non-business and business leader’s success. ‌

Our Mission

Evolve the curriculum in tune with emerging technology trends and industry needs. ‌
Develop skills and competencies in the business domains and leading-edge technology. ‌‌
Nurture agile leader with ability to drive change, innovation, and transformation. ‌
To make the students pleasantly employable. ‌

Our Vision

Nurture Leaders and Responsible Corporate Citizens for an era of Digital Business and Transformations. ‌ ‌

Programme

Programme Educational Objectives (PEOs)

Post-Graduates from the MBA program are expected to attain or achieve the following Programme Educational Objectives:

PEO1: Technical Understanding

Comprehensive knowledge of technical concepts, technology platforms, and solutions.

PEO3: Innovation & Critical Thinking

Inculcate key attributes of visualization of technology, innovation, critical and integrative thinking to solve business problems.

PEO2: Business Knowledge

Exhibit good business functional knowledge and skills.

Programme Outcomes (POs)

PO1: Leadership

Students will proactively demonstrate the ability to take initiative. They will be able to generate agreement, fairly and objectively, by working through different, even conflicting, points of view. They will be result oriented and have the ability to take calculated risks.

PO2: Innovation

Students will demonstrate the ability to visualize innovative solutions and gather user needs holistically.

PO3: Critical & Analytical Thinking

Students will be able to analyse a situation to its root cause, using tangible and intangible information.

PO4: Communication

Students will be able to make a good personal impact, and articulate good written and spoken skills.

PO5: Global Perspective

Students will be aware of contemporary globally accepted practices, tools, and techniques. They will demonstrate ability to view problems and solutions from a global perspective– organizational, locational, and cultural.

PO6: Role of Self in the organization & in the society

Students will demonstrate clarity on their personal goals, while being aware of the social context. They will be sensitive to ethical issues and believe in working out solutions based on sustainability principles.

PO7:Techno-Proponent

Leverage technology and cross-functional tools to solve business challenges and drive innovation. Champion transformational change to deliver measurable business value. Support all stakeholders with empathy and uphold professional ethics across all environments.

PO8:Entrepreneurial Mindset

Graduates will exhibit an entrepreneurial mindset, demonstrating creativity, innovation, and an ability to identify and pursue business opportunities.

PO9: Business Acumen

Graduates will possess a comprehensive understanding of various business functions, including finance, marketing, operations, and human resources, and will be able to apply this knowledge to solve real-world business problems.

PO10: : Decision-Making

Students will demonstrate an understanding of ethical considerations in business and possess the ability to make informed and responsible decisions that align with ethical principles and social responsibility.

Programme Specific Outcomes (PSOs)

PSO1: Data-Driven Decision Making

Demonstrate the ability to collect, clean, analyze, and interpret large volumes of structured and unstructured data using advanced analytical tools and techniques to support strategic and operational decision-making in a business context.

PSO2: Proficiency in AI & ML Applications

Apply Artificial Intelligence and Machine Learning models to solve complex business problems across various domains such as marketing, finance, supply chain, and human resources, while ensuring scalability and ethical usage.

PSO3: Business Intelligence & Visualization

Leverage Business Intelligence platforms and data visualization tools to create actionable insights, communicate data stories effectively, and enable real-time business performance tracking and optimization.

PSO4: Integration of Technology with Business Strategy

Strategically integrate digital technologies, analytics solutions, and AI systems with business models to drive innovation, enhance customer experience, and gain competitive advantage.

PSO5: Ethical and Responsible Use of Data and AI

Demonstrate awareness and application of data privacy laws, ethical AI principles, and responsible governance frameworks while handling data and deploying intelligent systems in business environments.

Program Highlights

New age specializations in high-demand areas ‌

Top-notch faculty and industry experts as your teachers ‌

100% Assurance on internships and placements ‌

Sessions from CXO and industry leaders ‌

Globally recognized certificates from international bodies

Capstone Project with Real Business Impact

Tech-Driven Curriculum

Soft skills and career development training

Course Curriculum

A planned sequence of subjects and activities designed to achieve specific learning goals.

1st Year

2nd Year

Electives

Semester I

Principles and Practices of Management & OB

Economics & Finance for Decision Making

Statistics for Data Science

Business Analytics & Artificial Intelligence Applications in Management

Professional Elective I

Advance Excel for Data Analytics

Python for Data Science

Business Fundamentals in Contemporary World

Semester II

Machine Learning & Predictive Analytics

R Programming

Time Series Forecasting

Professional Elective - II

Structured Query Language

Foreign Language I - GERMAN/JAPANESE

Strategic Corporate Communication

Minor Project (Start-up)

Futuristic Data Handling and Analytics

Download Syllabus 2025-26

Program Objectives

The Program Objectives for the MBA program are as follows:

To equip students with a comprehensive understanding of core business functions combined with technical proficiency in data analytics, machine learning, and artificial intelligence applications across industries.
To develop analytical and critical thinking skills that enable students to collect, process, and interpret large-scale structured and unstructured data for effective decision-making in a dynamic business environment. ‌
To foster capabilities in AI and machine learning through practical exposure to tools and platforms, enabling students to design, develop, and deploy intelligent systems for solving real-world business challenges. ‌

To build awareness of ethical, legal, and governance aspects of artificial intelligence, data privacy, and responsible AI deployment in business operations, ensuring that graduates are socially responsible digital leaders. ‌
To enable experiential learning and research-oriented thinking through industry collaborations, field projects, and internships that promote innovation, entrepreneurship, and hands-on problem-solving in real-time business scenarios. ‌
To prepare students for global careers by integrating cross-functional knowledge, leadership skills, and a global perspective, empowering them to lead in multicultural, interdisciplinary, and technologically advanced business ecosystems. ‌

            
2 Years
Duration

            
₹ 3,70,000
Fees Per Year

            
PCET
100% Placement Assistance

Certifications & Career Enhancement Courses

NSE Academy on-campus certification

Econometrics: Methods and Applications

AI, Business & the Future of Work

AI Fundamentals for Non-Data Scientists

Business Analytics with Excel: Elementary to Advanced

Power BI Fundamentals

Entrepreneurial Mindset

Digital Transformation

AI, Business & the Future of Work

Foundation of Project Management

Our Academic

Eligibility ‌

Open Category student should have scored minimum 50% aggregate in Graduation in any stream from UGC approved Institution or equivalent (at least 45% marks, in case of reserved category candidate belonging to Maharashtra State only) AND Positive score in the following National Level Test conducted by an apex testing body. ‌

CAT 2025, XAT 2025, PERA 2025, MH-CET 2025, ATMA 2025, CUET 2025 & CMAT 2025 or PCU Test will be accepted. ‌

Student Admission Flow for PCU

Registration

Pay Application Fee

View course details and pay securely using UPI, card, or net banking. Get instant receipt and email confirmation.

Take Entrance Exam

Choose your test slot (online/offline). Check syllabus and guidelines on your dashboard.

Check Merit List

Results are published on your dashboard. Get notified via SMS/email.

Download Offer Letter

If selected, download your signed offer letter and accept before the deadline.

Upload Documents

Submit required documents (ID, marksheets, etc.). Track approval status easily.

Final Enrollment

Pay final fees to confirm your seat. Get your welcome kit and orientation details.

Campus Facilities

Discover our world-class facilities designed to enhance your learning experience and campus life

Library & Research

Extensive digital and physical collection with quiet study areas and research facilities.

Innovation & Incubation Center

Dedicated space to support student startups and entrepreneurial ventures.

Computer Labs

State-of-the-art computer laboratories with latest software and high-speed internet connectivity.

Auditorium & Seminar Halls

Fully equipped venues for conferences, guest lectures, and cultural events.

Sports Complex

Comprehensive sports facilities including gymnasium, outdoor courts, and fitness center for physical wellness.

Hostel & Accommodation

Comfortable on-campus housing with modern amenities for students.

Transport Facility

Safe and reliable bus services for students.

Canteen

Spacious canteen offering hygienic, affordable meals and a vibrant space for students to relax and connect.

Frequently Asked Question's ‌

Have a question? Check out the FAQ

A collection of commonly asked questions with answers to help student quickly find relevant information.

Yes, the program includes

Internships with leading companies in the analytics and AI sectors. ‌
Guest lectures and workshops conducted by industry professionals and CEOs. ‌ ‌
Live projects and case studies sourced from real business scenarios. ‌

Yes. Please visit – https://pcu.edu.in/international-admissions.php for more details.

Graduates can pursue roles such as: ‌

Business Analyst ‌
Data Scientist ‌ ‌
AI Consultant ‌ ‌
Business Intelligence Analyst ‌ ‌
Product Manager in tech-driven companies ‌ ‌

Yes. Please visit –https://pcu.edu.in/financial-assistance.php for more details.

Yes. Please visit –https://pcu.edu.in/pcu-scholarship.php for more details.

Absolutely. The university provides 100% assistance in securing internships and placements, leveraging its strong industry connections.

The MBA curriculum is revised and updated every year with industrial experts. This enables students to be updated with current industrial trends and knowledge. ‌

Yes. Please visit –https://pcu.edu.in/hostel.php for more details.

Yes, the program may include international collaborations, exchange programs, or study tours, offering students a global perspective on Business Analytics and AI applications.

📄 Apply Now !!